<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>1390-8634</journal-id>
<journal-title><![CDATA[Universitas-XXI, Revista de Ciencias Sociales y Humanas]]></journal-title>
<abbrev-journal-title><![CDATA[Universitas]]></abbrev-journal-title>
<issn>1390-8634</issn>
<publisher>
<publisher-name><![CDATA[Universidad Politécnica Salesiana]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S1390-86342024000200155</article-id>
<article-id pub-id-type="doi">10.17163/uni.n41.2024.06</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[La actividad periodística y los desafíos de su gestión en los Estados Unidos de América y Europa]]></article-title>
<article-title xml:lang="en"><![CDATA[Journalistic activity and the challenges of its management in the United States of America and European Union]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Faustino]]></surname>
<given-names><![CDATA[João Paulo de Jesus]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidade do Porto  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Portugal</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>12</month>
<year>2024</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>12</month>
<year>2024</year>
</pub-date>
<numero>41</numero>
<fpage>155</fpage>
<lpage>182</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://scielo.senescyt.gob.ec/scielo.php?script=sci_arttext&amp;pid=S1390-86342024000200155&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.senescyt.gob.ec/scielo.php?script=sci_abstract&amp;pid=S1390-86342024000200155&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.senescyt.gob.ec/scielo.php?script=sci_pdf&amp;pid=S1390-86342024000200155&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[Resumen La era digital abrió las puertas a numerosas oportunidades para las organizaciones editoriales y los periodistas, y ha aumentado el número de retos, en particular los relacionados con la sostenibilidad del modelo de negocio. Partiendo de esa realidad, este trabajo pretende entender la sostenibilidad y los retos de los modelos de negocio de los medios de comunicación y cómo los gerentes están reaccionando y adaptando sus prácticas en esta industria en el ámbito de la transformación digital, y en un mercado cada vez más competitivo. Así, las preguntas centrales de investigación de este trabajo son: RQ1. ¿Cuáles son las principales estrategias y prácticas de gestión que aplican las empresas periodísticas para lograr la sostenibilidad de su modelo de negocio y financiación? RQ2. ¿En qué medida están creciendo las fuentes de ingresos de los periódicos digitales y cómo ha diferido el modelo de financiación de los periódicos estadounidenses del de los europeos? Este artículo está basado en cuatro entrevistas con los directivos de dos empresas periodísticas norteamericanas y dos europeas. La investigación reveló que, independientemente de su tipo, tamaño o ubicación, todas las empresas de medios de comunicación se enfrentan a retos similares a la hora de mantener un modelo de negocio, como la creación de productos, la diversificación de ingresos y la reducción de costes. A su vez, las empresas estadounidenses parecen más adaptadas a los cambios del mercado en comparación con las de la Unión Europea, pero todas las organizaciones informativas se enfrentan a retos experimentados en la búsqueda de la sostenibilidad y la diversidad en el mercado de la información.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[Abstract The digital age has opened the doors to many opportunities for publishing organizations and journalists and has increased the number of challenges, particularly those related to the sustainability of the business model. This paper aims to understand the sustainability and challenges of media business models and how managers are reacting and adapting their practices in this industry in the field of digital transformation, and in an increasingly competitive market. Thus, the central research questions of this work are: RQ1. What are the main strategies and management practices applied by journalistic companies to achieve the sustainability of their business model and funding? RQ2. To what extent are the revenue streams of digital newspapers growing and how has the funding model of US newspapers differed from that of European ones? This article is based on 4 interviews with executives from 2 North American and 2 European (EU) newspaper companies. The research revealed that regardless of type, size or location, all media companies face similar challenges in maintaining a business model, such as product creation, revenue diversification and cost reduction. In turn, US companies seem more adapted to market changes compared to those in the European Union, but all media organisations face experienced challenges in the quest for sustainability and diversity in the information market.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[Negocios]]></kwd>
<kwd lng="es"><![CDATA[gestión]]></kwd>
<kwd lng="es"><![CDATA[periódicos]]></kwd>
<kwd lng="es"><![CDATA[digital]]></kwd>
<kwd lng="es"><![CDATA[sostenibilidad]]></kwd>
<kwd lng="es"><![CDATA[ingresos]]></kwd>
<kwd lng="en"><![CDATA[Business]]></kwd>
<kwd lng="en"><![CDATA[management]]></kwd>
<kwd lng="en"><![CDATA[newspapers]]></kwd>
<kwd lng="en"><![CDATA[digital]]></kwd>
<kwd lng="en"><![CDATA[sustainability]]></kwd>
<kwd lng="en"><![CDATA[and income]]></kwd>
</kwd-group>
</article-meta>
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