<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>1390-8618</journal-id>
<journal-title><![CDATA[RETOS. Revista de Ciencias de la Administración y Economía]]></journal-title>
<abbrev-journal-title><![CDATA[Retos]]></abbrev-journal-title>
<issn>1390-8618</issn>
<publisher>
<publisher-name><![CDATA[Universidad Politécnica Salesiana]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S1390-86182018000200019</article-id>
<article-id pub-id-type="doi">10.17163/ret.n15.2018.02</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[La eco-innovación en las empresas mexicanas de alojamiento turístico]]></article-title>
<article-title xml:lang="en"><![CDATA[Eco-innovation in Mexican tourist accommodation companies]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Magadán Díaz]]></surname>
<given-names><![CDATA[Marta]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Rivas García]]></surname>
<given-names><![CDATA[Jesús Israel]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidad Internacional de La Rioja (UNIR)  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>España</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Universidad Internacional de La Rioja (UNIR)  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>España</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>09</month>
<year>2018</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>09</month>
<year>2018</year>
</pub-date>
<volume>8</volume>
<numero>15</numero>
<fpage>19</fpage>
<lpage>33</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://scielo.senescyt.gob.ec/scielo.php?script=sci_arttext&amp;pid=S1390-86182018000200019&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.senescyt.gob.ec/scielo.php?script=sci_abstract&amp;pid=S1390-86182018000200019&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.senescyt.gob.ec/scielo.php?script=sci_pdf&amp;pid=S1390-86182018000200019&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[Resumen  La eco-innovación se muestra como uno de los grandes desafíos de la industria turística dada la cada vez mayor conexión entre calidad medioambiental y la buena marcha del sector. Si bien la literatura turística ha considerado el tema de la sostenibilidad del negocio en términos más amplios, la noción de eco-innovaciones representa un nuevo campo de investigación con estudios que aún investigan a fondo la adopción de eco-innovaciones entre las empresas turísticas. En este trabajo se aborda la evolución conceptual de la eco-innovación para, posteriormente desarrollar un marco analítico que explore tentativamente dicho concepto y su implantación en las empresas mexicanas de alojamiento turístico a través de dos características internas básicas de dichas organizaciones: sus resultados empresariales y sus respectivos tamaños, medidos en número de cuartos. La vía metodológica empleada ha sido el método del caso, realizando un conjunto de estudios de casos relativos a seis grupos hoteleros de capital netamente mexicano a través de evidencias documentales y entrevistas estructuradas. Las conclusiones derivadas de los hallazgos obtenidos sugieren, en primer lugar, que la eco-innovación está vinculada directamente con la evolución de los resultados empresariales y con el tamaño de las organizaciones y, en segundo lugar, que la eco-innovación se percibe como una apuesta estratégica generadora de ventajas comparativas para empresas mexicanas estudiadas independientemente de las señales emitidas por una demanda concienciada ecológicamente y más allá de las acciones reguladoras gubernamentales.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[Abstract  Eco-innovation is shown as one of the great challenges of the tourism industry given the growing connection between environmental quality and its good performance. Although the tourism literature has considered the topic of business sustainability in broader terms, the notion of eco-innovations represents a new field of research with studies that still investigate in depth the adoption of eco-innovations among tourism companies. This work addresses the conceptual evolution of eco-innovation to subsequently develop an analytical framework that tentatively explores this concept and its implementation in Mexican tourist accommodation companies through two basic internal characteristics of these organizations: their business performances and their respective sizes, measured in number of rooms. The methodology used has been the case method, making a set of case studies related to six hotel groups of purely Mexican capital through documentary evidence and structured interviews. The conclusions derived from the findings suggest, firstly, that eco-innovation is directly linked to the evolution of business results and the size of organizations and, secondly, that eco-innovation is perceived as a strategic bet generating comparative advantages for Mexican companies studied, independently of the signals issued by an ecologically aware demand and beyond the governmental regulatory actions.]]></p></abstract>
<kwd-group>
<kwd lng="en"><![CDATA[Sustainable tourism]]></kwd>
<kwd lng="en"><![CDATA[environmental sustainability]]></kwd>
<kwd lng="en"><![CDATA[business management]]></kwd>
<kwd lng="en"><![CDATA[organizational change]]></kwd>
<kwd lng="en"><![CDATA[enterprises]]></kwd>
<kwd lng="en"><![CDATA[technological change]]></kwd>
<kwd lng="es"><![CDATA[Innovación]]></kwd>
<kwd lng="es"><![CDATA[eco-innovación]]></kwd>
<kwd lng="es"><![CDATA[sostenibilidad ambiental]]></kwd>
<kwd lng="es"><![CDATA[gestión de empresas hoteleras]]></kwd>
<kwd lng="es"><![CDATA[método de estudio de caso]]></kwd>
</kwd-group>
</article-meta>
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<year>2009</year>
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</article>
