Abstract

LASTRA VELEZ, Jaime Gustavo. Análisis de responsabilidad social en la Facultad de Ingeniería en Geología, Minas, Petróleos y Ambiental, componentes: Docentes y Administrativos, Año 2015. Figempa [online]. 2016, vol.1, n.1, pp.73-80. ISSN 2602-8484.  https://doi.org/10.29166/revfig.v1i1.785.

The goal of the present study is to provide a starting point for the bonding area with the community of Faculties of Engineering in universities, public or private, taking as an example the Faculty of Engineering in Geology, Mining, Petroleum and Environmental of the Central University of Ecuador; through the analysis of the Social responsibility applied to the University level, showing insufficient bibliography for its practical application, especially where they need to articulate the competences of the different actors that make up these educational institutions. This article searches give solutions to the problems that face every Director of Community Engagement, that don’t have any information for preparing his strategic planning, because no one took in charge of a preparation for marketing research in what we call the stakeholders.

Keywords : Corporate social responsibility; stakeholders; community; engagement.

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