Abstract

DE LA PAZ, Jorge Carlos. Innovate in sports journalism. Contributions from an interdisciplinary perspective. Universitas [online]. 2023, n.38, pp.17-40. ISSN 1390-8634.  https://doi.org/10.17163/uni.n38.2023.01.

The purpose of this research is to review the academic bibliography on innovation, in the fields of business management, creative innovation and media innovation. With this, it is intended to identify the elements that support innovation studies in the journalistic field in aspects such as methodologies, conceptualizations and theories. The central consideration of the article is to expand the potential of interdisciplinary work, which would make it possible to enrich research on innovation, specifically in sports journalism, a field characterized by precariousness and cyclical crises, where journalists and organizations need to take advantage of the opportunities offered by both technological tools such as knowledge in innovation. The documentary research technique is used as a methodology to identify the studies related to the aforementioned topics. A sample of 75 publications in innovation journals, located in quartiles 1 and 2, was analyzed. As a result, it was found that the most researched areas include innovation and creativity, leadership, the role of members of an organization to develop innovative ideas, the relationships between innovating and undertaking and the development of entrepreneurial ecosystems. Finally, some proposals are made about future research.

Keywords : Innovation; digital journalism; social innovation; creative innovation; sports; innovation research; starups; sustainability.

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